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Rita Järventie-Thesleff
Professor of Practice, CEMS Academic Director
Person profile
I completed my doctorate in 2011, and currently I work as the CEMS Academic Director at Aalto University School of Business. I am passionate about understanding organisational behaviour and change. Over the years, I have studied corporate branding focusing on organisational identities, identity changes and brand-related meaning making. I am also interested in strategy, especially from the perspective of strategy work and various strategising practices. Recently, I have carried out research on roles as mediators of identity work, on leadership as practice, and on CEO work.
Person profile
I completed my doctorate in 2011, and currently I work as the CEMS Academic Director at Aalto University School of Business. I am passionate about understanding organisational behaviour and change. Over the years, I have studied corporate branding focusing on organisational identities, identity changes and brand-related meaning making. I am also interested in strategy, especially from the perspective of strategy work and various strategising practices. Recently, I have carried out research on roles as mediators of identity work, on leadership as practice, and on CEO work.
Background
Prior to my academic career, I worked more than 20 years in the forest industry. My responsibilities covered areas such as sales, customer relationship management, marketing and brand management, and business development in a B-to-B context. During my professional career I worked in Spain, Canada, Germany and Sweden.
Background
Prior to my academic career, I worked more than 20 years in the forest industry. My responsibilities covered areas such as sales, customer relationship management, marketing and brand management, and business development in a B-to-B context. During my professional career I worked in Spain, Canada, Germany and Sweden.